参展前如何制作邀请函邀约客户？

参展时除了开发新客户之外，还有一项很重要的工作，就是邀约联系过的客户来展位上面对面聊一聊，增进对彼此的信任，看看新产品，推进订单。

如何制作参展邀请函，给客户留下深刻印象，给我们的参展开一个好头呢？

 发送时间

正式信函式的邀请函经过精心设计，在展会开始前一个月左右发给客人比较妥当。此时供应商的展会安排、展会现场的促销政策基本上已经确定了，可以把一些详细信息提供给客人，客人也有比较充足的时间来安排行程。

如客户回复可以前来展位参观，那么在展会开始前一周，可以与客户联系，敲定到访的具体细节，比如到访时间、展位地图等。

 必备要素

展会相关信息

包括：展会名称、展会时间、展馆地址等。

公司相关信息

包括：公司LOGO、展位号及具体位置示意、联系方式、现场看点等。

图片版的邀请函无需太多文字，突出时间、展板，大家可以自行修改使用。

图片版

*请注意，务必填写客户姓名、展位号、展期、署名等信息。

邮件版

模板1

Dear 客户名字,
We are pleased to invite you and your company representatives to visit our booth at the 135th Canton Fair in Guangzhou, which will be held from April 15th to 19th, 2024.
Our company is a professional manufacturer of high-quality products such as 产品. We have been in this industry for over 经营年限 years and have gained a good reputation among our customers. 
We would like to take this opportunity to show you our latest products and discuss possible cooperation with you.
【如果是已建立联系客户，此段应换成个性化的文字，对客户致以问候，适当提一下跟客户上次的谈话细节以加深客户印象】
Our booth number is 展位号. 
You can find more information about our company and products on our website: 公司官网. 
Please kindly confirm your attendance by replying to this email or calling us at 手机号码.
We look forward to meeting you at the Canton Fair!
Sincerely,

署名

模板2

Dear 客户名字,
We are excited to invite you to visit our booth at the 展会名称 from 展会日期 to 展会日期. Our booth number is 展位号 and we will be located in 展位位置. 
We will be showcasing our latest products and technologies, including 产品1, 产品2, and 产品3. 
We would be delighted to have the opportunity to discuss these products with you and answer any questions you may have.
We believe that our products and technologies will be of great interest to you and we look forward to seeing you at the exhibition. 
If you have any questions or require further information, please do not hesitate to contact us.
Sincerely,
署名

联系方式

模板3

Dear 客户名字,
I am writing to extend a warm invitation on behalf of our company to attend the 135th Canton Fair and visit our booth from 日期 to 日期. Our booth number is 展位号.
As one of the exhibitors at the Canton Fair, we have prepared a diverse range of activities for you to engage in. 
At our booth, you will have the chance to experience our latest products and services firsthand.

We look forward to your visit and the opportunity to explore potential business collaborations.
If you require any further information or arrangements, we would be more than happy to assist you. Please reserve some time in your schedule to visit our booth. We eagerly anticipate meeting you at the Canton Fair.
Thank you once again for your attention and support.

Best regards,
署名

联系方式